Benefit’s latest month-long charity campaign, entitled ‘Brow Arch March’, launches this weekend. The annual campaign, Benefit’s answer to Movember, sees them team up with Debenhams and Look good Feel better to raise money for those affected by cancer. With Brits spending an estimated £2.3 billion a year on our brows, across 50 Debenhams stores worldwide, consumers can have their eyebrows tamed for free at a Benefit Brow Bar with just a small ask of a £5 minimum donation.

Brow Arch March 2014 starts 1st March so ensure to book an appointment and spread the word! The charity Look Good Feel Better offers make-up master classes and workshops to support women fighting the visible side-effects of cancer.

Written by Kimberley Ho-A-Shoo. Image © Benefit.