Today Sibling launches a wondrous collaboration exclusively available at Topman. The talented trio heading the label are Joe Bates, Sid Bryan and Cozette McCreery. They combine various talents, from a colourful array of design backgrounds and know-how, fusing to create a quintessentially charming collection with an all-English mad hatter twist. With guided support from NewGen, a pioneer of supporting new found talent across the globe and winning the prized LCM award, the trio landed their first catwalk show at London Collections Men showcasing their energetic creative vision.

The label’s studio is set in the heart of the East End surrounded by up-and-coming artisans, with Brick Lane being a key hotspot for the trio’s inspiration. The brand seeks the man whose focus is on quality, attention to detail and flair, which the pieces encapsulate perfectly.

The collaboration features winter essential knits executed in a quirky and intriguing aesthetic, including various pieces from beanies to jumpers. With regards to choosing knitwear as their key feature for the collaboration, the Sibling trio commented “Firstly because all 3 Siblings are obsessed with knitwear, it’s like alchemy: you take a thread and through hard work either on a machine or using knitting needles make a piece of clothing. And Sid is the person everyone goes to when they want knit advice so Joe and I did it to!” Signature pieces include the classic fair-isle knit interlaced with the label’s skull detailing; traditional patterns are meshed with opposing tones. For signature accessories a ‘football-style’ scarf in a red and blue block colour-way is detailed with a festive antler design on opposing sides encapsulating the label’s casual, collected approach.

Written by Elliot Bateman. Images courtesy of TOPMAN.